Category Archives for "Story idea"

Got advice to give?

At a marketing conference, over lunch, I was discussing PR strategies with an entrepreneur who shows people how to destress. She had worked with a marketing mentor who told her to prepare hundreds of articles that would be ready to go for blog posts or other marketing material. Her question: What do I do with […]

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Do you know the story here?

Do you know the story here? What first comes to mind – the obvious story – is that two lions are about to have dinner. According to various “Here’s a wonderful animal story” sites, that’s not the case. [More on this later]. It got me thinking about a conversation I had recently with a small […]

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